The neon sign for the Chinese restaurant “BLADE,” operated by the Yanmar Group. To embody one of Yanmar’s four visions for “a society where people can enjoy safe and plentiful food” Yanmar also operates restaurants as a point of connection with people.
BLADE is designed with an interior that evokes the lively energy and vibrancy of Hong Kong. Inspired by the restaurant’s name, "Blade," and its location in Tsuruno-cho (meaning "crane town"), Yanmar Design created a logo featuring a Chinese chef’s knife and a crane motif, extending the design to the menu and interior decor.
