Sponsorship activities - Vietnamese National Football Team
Sponsorship to the Vietnam National Football Team
Yanmar is the official sponsoring partner of the Vietnam National Football Team.
Since the start of sponsoring partnership with the team in 2015, Yanmar has taken the opportunity to implement various activities, not only for the advertising the Yanmar brand, but also improving the condition of the turf in the training field to enhance their performance.
In 2021, we will continue to engage with the national team aiming for breakthroughs such as qualifying for the Summer Olympics first time in 2024 and provide support that will lead to further strengthening in football.
One of the rising economies in Asia, further growth in Vietnam is expected, and football is also becoming more and more popular.
Making best use of its products and technologies, Yanmar has been supporting Vietnamese people for more than 50 years.
We will continue to provide joy and emotion through our products, services and solutions in order to enrich the lives of people who work in agriculture and fisheries in Vietnam, and also share them through the passion for sports to grow together and further deepen our ties with the people.
FROM FARM TO FOOTBALL (2:45)
FIELDS OF HOPE (2:44)
Improvement of Training Environment at "YANMAR FIELD"
In March 2015, Yanmar signed an agreement with the Vietnam Football Federation (VFF) to become the official Top Star Partner of Vietnam National Football Team. Yanmar is going beyond simply publicizing its brand during matches, actively providing the team with invaluable technical support including the provision of necessary know-how and a tractor for maintenance of the natural turf.
We recognize that a strong football team is formed through not only the individual skills of each player but also through having a suitable field for the team to train. While official training grounds of the national team holds a lot of significance, the rough conditions of the grass held potential to cause injury during training. In light of this, Yanmar embarked on a mission to improve the condition of the turf in collaboration with the turf advisor of the Cerezo Osaka Football Club.
The improvement efforts proved to be a huge success with local media sources in Vietnam announcing the grounds as "the most beautiful turf in Vietnam's history". In addition to this, the VFF sent a letter of gratitude to Yanmar. We will continue to support the national team aiming to be the champion in Southeast Asia.
From the 2021season, YANMAR will contribute to the further strengthening and development of Vietnam national football team as an Official Supporting Partner of Vietnam Football Federation.