Feature Article

To fulfill our Mission Statement, we strive to solve social issues, contribute to the realization of A SUSTAINABLE FUTURE and the achievement of SDGs

Yanmar Group is committed to solving customers' problems using the world's most advanced technology in the fields of “food production” and “harnessing power.” Our Mission Statement declares these elements to be essential to human life. Practicing our Mission Statement is in fact the CSR of Yanmar Group and our brand statement “A Sustainable Future - Creating new value through technology.” It is indispensable in realizing the four visions of our brand statement.

Population growth and economic development mainly in emerging countries lead to the accumulation of social issues, such as increase in energy demand, imbalance in food supply and climate change. Based on the goals and targets of the SDGs^*, we will contribute to solving these issues through communication and collaboration with various stakeholders.

Sustainable Development Goals (SDGs)

Sustainable Development Goals (SDGs) include goals to be achieved by 2030, as stated in the agenda adopted by the United Nations in September 2015, “Transforming our world: the 2030 Agenda for Sustainable Development”. It consists of 17 objectives and 169 targets which expanded from the Millennium Development Goals (MDGs) to include both the developing and developed countries as a worldwide initiative. Contributions of innovative creations and technologies owned by private companies of each country play an important role in achieving these goals.

*1 United Nations, Department of Economic and Social Affairs, Population Division (2017). World Population Prospects: The 2017 Revision. (2017)
*2 United Nations, 2018 Revision of World Urbanization Prospects. (2018)
*3 IPCC Fifth Assessment Report WGⅠ SPM (2014)
*4 Ministry of Agriculture, Forestry and Fisheries "Japan Long-term World Food Supply and Demand Projection for 2050" (2012).

Our Four Future Visions for A SUSTAINABLE FUTURE

VISION 01
An Energy-Saving Society

Expanding the possibilities of energy. Using affordable and safe power, electricity, and heat, whenever necessary and only as much as necessary.

Practical example:

VISION 02
A Society Where People Can Work and Live with Peace of Mind

Transforming harsh labor into comfortable work. Everyone can work comfortably and earn a steady income while living a rich life in harmony with nature.

Practical example:

VISION 03
A Society Where People Can Enjoy Safe and Plentiful Food

Ensuring delicious, safe, and nutritious food, anywhere in the world, at any time. Everyone can live a healthier life.

Practical example:

VISION 04
A Society That Offers an Exciting Life Filled with Rich and Fulfilling Experiences

Creating a world where work and leisure are enriching and enjoyable. We will continue to increase the quality of life for everyone.

Practical example:

Our Customers

We strive to earn the trust of our customers through timely development of safe and quality products which address the challenges they face.

Employees

We cherish the individuality and diversity of our employees, to create a safe, comfortable workplace where we can develop global talent.

Business Partners

We emphasize communication and strong partnerships with our distributors, dealers and suppliers in Japan and overseas.

Our Local Community

To grow and work with our local community, we participate in various activities with the residents to address local challenges.

Environment

To create a sustainable society, we prevent global warming, use resources more effectively, reduce pollution, and safeguard biodiversity.