Nowadays, the interest in gluten-free foods*1 which can be eaten safely even by people with wheat allergies, and safe foods that do not use additives is rising. Meanwhile, the demand of rice in the domestic market has been declining year by year due to changes in the food culture, and the management support for producers through the expansion of new uses of rice is a challenge.
Against this backdrop, the Yanmar Group has focused on the new food material "Rice Gel"*2 and become the first in the world realizing the continuous mass production of*3 "Rice gel". As a raw material for various foods such as bread, sweets, and noodles, it is expected to be a completely new food ingredient that can contains no additives and is gluten-free. It is also named "Rice gelée" to be consumer-friendly.
"Rice gelée" is manufactured by Rice Technology Kawachi, and sold through Yanmar Agri Innovation, a Yanmar group company. At the same time, processed foods using " Rice gelée" is also developed and sold on the website "premiummarche.com". In addition, we collaborate with Chibo Holdings, which develops Okonomiyaki specialty stores "Chibo", and Ishiya Co., Ltd., which are well-known with the product "Shiroi Koibito", in developing and selling new foods.
Besides, High-Amylose Rice which is suitable for "Rice gelée" is a variety of rice with high yield and low cost. The Yanmar Group will support the management of producers from cultivation guidance to quality control for contracted farmers of High-Amylose Rice.