Yanmar will continue to face future challenges together with its Soccer Ambassador Hiroshi Kiyotake.
Kiyotake's attitude opens up a new horizon, striving daily to play better and improve alongside his team mates, challenging himself not only in Japan but also overseas. We believe that is something he shares with Yanmar as we aim for an exciting future, opening up the world through technology.
Sharing the joy and excitement that soccer brings with our associates, Yanmar, together with Kiyotake, will continue to challenge ourselves, aiming to create a society filled with exciting and enriching experiences.
We want to continue taking bold steps, sharing the joy and exhilaration that sport brings.
Looking forward to the next 100 years, Yanmar, together with Kiyotake, will continue to work towards creating new value in society.
Yanmar Ambassador Project Launch.
What is the Yanmar Ambassador Project?
A Sustainable Future
Here at Yanmar, we have adopted these words as our Brand Statement.
We want to contribute to the realization of sustainable prosperity for all and a sustainable natural environment, not only by developing our core technology business activities but also through our activities aimed at developing the next-generation and fostering culture.
We share the aspirations of these goals and will work alongside those who rise to the challenge as Yanmar Ambassadors towards achieving a more prosperous future for all.
In the Yanmar Ambassador Project, we will constantly strive toward the realization of a sustainable society, in partnership with our Yanmar Ambassadors.
Professional soccer player Kiyotake: a Yanmar Ambassador
Cerezo Osaka faced Sevilla FC in the StubHub World Match 2017, a game where a strong overseas team is invited to Japan during the J.League summer break. This special match took place July 17 and was part of the J.League International Series, where J1 League clubs test themselves against overseas opponents. Such prestigious matches are usually hosted by clubs and stadiums in the Kanto region around Tokyo; therefore, to have a match involving a top European team in Osaka was a very valuable opportunity.
What made this game special was the appreciation shown toward Kiyotake from the Sevilla FC team, on which he used to play, and the respect for his attitude to test himself on the world stage.
By becoming the match sponsor, we believe Yanmar contributed to creating an opportunity to see attractive soccer, which provided inspiration and excitement to many.
Furthermore, Cerezo Osaka and Sevilla FC have many things in common: their long-established club histories and club development programs to name but a few. Facing each other through the global sport of soccer, they could relay to everyone Yanmar's bold spirit and the importance to Yanmar of developing the next generation.
We are very excited to think about what can be achieved in cooperation with Yanmar Ambassador Hiroshi Kiyotake.
A Message from Hiroshi Kiyotake
“I’m very pleased to have this opportunity as a Yanmar Ambassador to join together with everyone at Yanmar and take on the challenges the future holds.
“Every day I work with my teammates to raise the bar and create better and more exciting plays and open up new opportunities.
“I feel this is something I have in common with Yanmar as they strive to realize an exciting future and create new value in the world through technology.
“As a ‘Yanmar Ambassador’ I will strengthen my resolve and give my best on field so that everyone can experience the thrill and excitement that football brings to the world. I’m counting on your support.”
The talented midfielder was born on the 12th of November, 1989 in Oita Prefecture, Japan. In the 2012/13 season Kiyotake left Cerezo Osaka to join German club 1. FC Nürnberg. Selected to the first team from the season opener, he soon became a star player at the club contributing 10 assists that year. In the 2014/15 season, he stayed with the German Bundesliga, transferring to Hanover 96. In his 2 years in the league, Kiyotake has played 56 matches racking up 10 goals. From the 2016/17 season, he moved to the Spainish Premiere League, La Liga and the prestigious Sevilla F.C.; without doubt, a player on the world stage. 2017 sees him returning to the fold at his home club of Cerezo Osaka. Having represented the Japan National Team since 2011 and with 40 caps under his belt, Kiyotake is truly a midfielder of outstanding talent and capabilities.
Yanmar, as a manufacturer of diesel engines for various types of industrial machinery, wants to be an engine-like presence to all people as a supporter for promoting everyone.
In addition, Yanmar has been working with a sense of purpose in our company's important activities for Education for the Next-Generation and Fostering Culture.
We firmly believe the growth of people who engage with Yanmar, whether they be our customers or our employees, is directly connected to the growth of Yanmar. This is a belief that we have held since our foundation.
We will forever challenge ourselves and continue to grow together.
Beyond that, we believe we are creating value for the future, A SUSTAINABLE FUTURE, for man and nature.