{"id":45027,"date":"2023-09-07T13:43:00","date_gmt":"2023-09-07T13:43:00","guid":{"rendered":"https:\/\/www.yanmar.com\/marine\/nyheter\/yanmar-fortsetter-americas-cup-sponsorskap\/"},"modified":"2025-02-10T09:06:33","modified_gmt":"2025-02-10T09:06:33","slug":"yanmar-fortsetter-americas-cup-sponsorskap","status":"publish","type":"post","link":"https:\/\/www.yanmar.com\/marine\/no\/nyheter\/yanmar-fortsetter-americas-cup-sponsorskap\/","title":{"rendered":"Yanmar fortsetter AMERICAS CUP-sponsorskap"},"content":{"rendered":"
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Osaka, Japan (7. september 2023) \u2013 Yanmar har kunngjort sin sponsing av den 37. America’s Cup som offisiell marinepartner. Den 37. America’s Cup vil finne sted i Barcelona, \u200b\u200bSpania, mellom august og oktober 2024, hvor lagene vil konkurrere om cupen i banebrytende AC75 folierende racingyachter.<\/p>\n\n

Toppen av seilkalenderen og det eldste kontinuerlig omstridte trofeet i internasjonal sport, America’s Cup har v\u00e6rt et globalt utstillingsvindu for seilteknologi siden starten i 1851. Yanmar er en anerkjent global leder innen marin industri som tilbyr avanserte og b\u00e6rekraftige fremdriftsl\u00f8sninger. Selskapets forpliktelse til b\u00e6rekraftig innovasjon strekker seg utover marinmotorteknologi. Med et mangfoldig produktutvalg som omfatter drivlinjer og b\u00e5ter for marine motorer, landbruksmaskiner og -anlegg, anleggsutstyr, motordrivlinjer, energilagring og kraftproduksjon, er Yanmar forpliktet til \u00e5 levere en b\u00e6rekraftig fremtid for alle.<\/p>\n\n

“Vi er virkelig takknemlige for Yanmars urokkelige st\u00f8tte til America’s Cup gjennom \u00e5rene,” sa Grant Dalton, administrerende direkt\u00f8r for America’s Cup Event. “Deres engasjement som offisiell marinepartner har v\u00e6rt medvirkende til \u00e5 \u00f8ke spenningen og suksessen til arrangementet. Yanmars dedikasjon til innovasjon, og fortreffelighet og drivende b\u00e6rekraft i marin sektor, resonerer dypt med \u00e5nden i America’s Cup, og vi ser frem til nok en spennende utgave av l\u00f8pet sammen.\u00bb<\/p>\n\n

Konkurransen om Auld Mug, som America’s Cup er kj\u00e6rlig kjent, begynner med arrangementets forel\u00f8pige regattaer, hvorav den f\u00f8rste arrangeres i Vilanova i La Geltr\u00fa, n\u00e6r Barcelona, \u200b\u200b14.-17. september.<\/p>\n\n

Driver b\u00e6rekraft og innovasjon<\/strong><\/p>\n\n

Under banneret av YANMAR GREEN CHALLENGE 2050 har Yanmar satt seg et ambisi\u00f8st m\u00e5l om \u00e5 v\u00e6re et drivhusgassfritt selskap. Selskapets teknologiske innovasjon i forkant av et bredt spekter av alternative energil\u00f8sninger, inkludert HVO-godkjente motorer, hydrogenbrenselceller, batteriteknologi og hydrogenmotorteknologi demonstrerer sin urokkelige forpliktelse til \u00e5 v\u00e6re banebrytende for en gr\u00f8nnere og mer b\u00e6rekraftig fremtid for industrier over hele verden. <\/p>\n\n

“Vi ser p\u00e5 v\u00e5r YANMAR GREEN CHALLENGE 2050 som v\u00e5rt eget l\u00f8p for b\u00e6rekraft og som en m\u00e5te \u00e5 aktivt engasjere v\u00e5re folk, v\u00e5re leverand\u00f8rer og v\u00e5re forretningspartnere i \u00e5 samarbeide for \u00e5 redusere karbonutslipp p\u00e5 land, p\u00e5 havet og i byen,” sier Akihiro “Dezi” Nagaya, Chief Brand Officer i Yanmar Holdings “Vi er glade for \u00e5 fortsette v\u00e5r sponsing av dette historiske l\u00f8pet og dele verdiene som b\u00e6rekraft, innovasjon og teamarbeid.”<\/p>\n\n

Utfordre makten til mennesker<\/strong><\/p>\n\n

Siden det f\u00f8rste America’s Cup-l\u00f8pet tilbake i 1851, har generasjoner av seilere utfordret seg selv til \u00e5 skyve tilbake barrierene for menneskelige muligheter og teknologi. I likhet med dem tror Yanmar p\u00e5 menneskers kraft til \u00e5 utfordre og skape nye muligheter og teknologier. Yanmar kaller denne ideen “HANASAKA”, et uttrykk for grunnleggeren, Magokichi Yamaokas \u00e5nd, og hans tro p\u00e5 menneskers makt. One-design-konseptet til AC75 og AC40 racerb\u00e5tene understreker ytterligere viktigheten av mennesker for \u00e5 gj\u00f8re forskjellen ettersom seilingsferdigheter og teamarbeid blir de avgj\u00f8rende faktorene for suksess.<\/p>\n\n

Yanmar er stolt over \u00e5 v\u00e6re assosiert med denne t\u00f8ffe utholdenhetsutfordringen som gjenspeiler deres tro p\u00e5 menneskers kraft og den urokkelige menneskelige \u00e5nden. “HANASAKA handler om mennesker, ikke teknologi.” sa Nagaya. \u00abDet handler om \u00e5 skape muligheter for alle til \u00e5 n\u00e5 sitt fulle potensial. America’s Cup snakker til oss gjennom potensialet til mennesker. Det handler ikke bare om l\u00f8psteamene, det handler om at alle jobber sammen for \u00e5 skape noe eksepsjonelt. Alle vi i Yanmar kan hente inspirasjon fra dette.\u00bb<\/p>\n\n

Et ti\u00e5r med America’s Cup<\/strong><\/p>\n\n

Gjennom \u00e5rene har Yanmars sterke engasjement for \u00e5 st\u00f8tte America’s Cup blitt vist frem gjennom en rekke betydelige sponsoraktiviteter. I den 34. utgaven som ble holdt i San Francisco, USA i 2013, tok Yanmar p\u00e5 seg rollen som den offisielle tekniske partneren til Oracle Team USA. Dette partnerskapet utvidet seg til den p\u00e5f\u00f8lgende utgaven, den 35. cupen som ble holdt i Bermuda fra 2015 til 2017, hvor Yanmar fortsatte som den offisielle tekniske partneren til Oracle Team USA og ogs\u00e5 fikk tittelen offisiell marinepartner i selve America’s Cup. Trenden med n\u00e6rt samarbeid vedvarte inn i den 36. utgaven som ble holdt i Auckland, New Zealand fra 2019 til 2021, hvor Yanmar stolt hadde utmerkelsen som den offisielle marinepartneren igjen. N\u00e5, mens den 37. utgaven forbereder seg til \u00e5 finne sted i Barcelona, \u200b\u200bSpania, fortsetter Yanmar \u00e5 vise sitt engasjement ved \u00e5 p\u00e5ta seg rollen som en offisiell sponsor, og bekrefter sitt varige partnerskap med det prestisjetunge America’s Cup-arrangementet.<\/p>\n\n

L\u00f8psskjema<\/strong><\/p>\n\n

Forel\u00f8pige regattaer<\/strong><\/p>\n\n

14. – 17. september 2023, Vilanova i la Geltr\u00fa, Spania<\/p>\n\n

29. november \u2013 2. desember 2023, Jeddah, Saudi-Arabia<\/p>\n\n

august 2024, Barcelona, \u200b\u200bSpania<\/p>\n\n

Challenger Selection Series<\/strong><\/p>\n\n

August-september 2024, Barcelona, \u200b\u200bSpania<\/p>\n\n

America’s Cup-kamp<\/strong><\/p>\n\n

12. – 20. oktober 2024, Barcelona, \u200b\u200bSpania<\/p>\n\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

Osaka, Japan (7. september 2023) \u2013 Yanmar har kunngjort sin sponsing av den 37. America’s Cup som offisiell marinepartner. 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