At YANMAR, we have adopted the concept of “A Sustainable Future” as our Brand Statement. We want to contribute to the realization of a society that offers an exciting life filled with rich and fulfilling experiences, not only by developing our core technology business activities, but also through our activities aimed at developing future generations and fostering culture.

To help us achieve these goals, we set up the “Yanmar Ambassador Project”. Those who share our aspirations and are ready to rise to the challenge of achieving a more prosperous future, for all are appointed as ambassadors to work with us on a range of activities.