Sponsorluk faaliyetleri - AFF SUZUKI CUP 2020

Yanmar, turnuvanın 2020 baskısı için AFF Suzuki Cup sponsorluğunu yeniledi ve bunu şirketin Güneydoğu Asya'nın en büyük futbol turnuvasıyla üst üste üçüncü ortaklığı haline getirdi. 2016'da ve yine 2018'de başarılı etkinliklerin ardından, 11 ASEAN ülkesi Kasım-Aralık 2021 arasında AFF Suzuki Kupası için yarışırken YANMAR yine etkinliğe sponsor olacak.
İki yılda bir düzenlenen AFF Suzuki Cup, bölgenin önde gelen futbol turnuvasıdır ve bölgedeki milyonlarca futbol taraftarı tarafından yakından takip edilmektedir.

Yanmar, AFF Suzuki Cup 2020 sponsorluğu ile birlikte bölgedeki işbirlikçi faaliyetlerini “BİZ UMUT YARDIMCI OL” başlığı altında gruplandırıyor. Bu mesaj, şirketin farklı yardım ve topluluk oluşturma faaliyetlerini vurgular: toplum ve tarımda yardım; şirketin gelişmiş SMARTASSIST coğrafi konum belirleme ve tarımsal yönetim platformu ile futbol ve teknolojik yardım yoluyla heyecan, yaşam tarzları ve fırsatlar yaratmak.

"As partners with the AFF Suzuki Cup 2020, we will to showcase our commitment to furthering Southeast Asian society through technology, and a shared love of sport," said Sota Harayama, head of the Sports Business Promotion Office of YANMAR HOLDINGS Co., Ltd. "Football unites people across language and national borders, and Yanmar wants to contribute to a society charged with the shared passion that sport provides."

Malcolm Thorpe, Managing Director, South East Asia, at SPORTFIVE, the exclusive commercial partner of the AFF Suzuki Cup, said, "Yanmar's remarkable success from its association with the preceding tournaments is testament to the AFF Suzuki Cup's prowess in elevating the status of brands among fans in the region. We look forward to continue supporting international brands like Yanmar to harness the passion points of fans as well as grow their brand equity."

Yanmar will host event spaces at selected matches, where it will present the company’s agricultural solutions and demonstrate its ongoing commitment to Southeast Asia.

Yanmar's support of the AFF Suzuki Cup 2020 is part of its goal to create exciting experiences and realize a society in Southeast Asia that offers an exciting life through football.

About the AFF Suzuki Cup

The AFF Suzuki Cup is a biennial football competition organised by the ASEAN Football Federation (AFF), accredited by FIFA, and contested by the national "A" teams of Southeast Asia.

In 2020, the 13th edition of the AFF Suzuki Cup will continue the format where 10 qualified teams will be split into two groups of five and play a round robin system, with each team playing two home and two away fixtures. The format of the knockout round remains unchanged, with semi-finals and the final played on a home and away format.

For more information, please visit:

• https://www.affsuzukicup.com/2020/