VISION 04 A Society That Offers an Exciting Life Filled with Rich and Fulfilling Experiences

Under the guiding philosophy of HANASAKA, which is based on the belief in human potential and the desire to support people’s challenges, Yanmar aims to realize A SUSTAINABLE FUTURE—a sustainable society where human prosperity and the richness of nature are in harmony.
In an uncertain and rapidly changing world, it’s natural to feel unsure about the future. But precisely because of these challenging times, we want to stand beside people—encouraging them to take that first step toward a better tomorrow. We want everyone to feel hope and excitement for what lies ahead. This wish led to the creation of “未ル (Miru): Paths To My Future”, an anime created to share this message with people around the world.

The future is built by people. Every individual action, no matter how small, paves new paths and can change the world. In the anime Miru, the story follows a protagonist who struggles to break out of a stagnant situation. Through their encounter with a robot, they grow, take action, and ultimately reshape their own future. We hope viewers will realize that they, too, have the power to create the future. Small steps taken by individuals can ripple outward—like a butterfly effect*—spreading positive change and empathy across the world.
Our hope is that these ripples will help move us closer to a brighter, more sustainable society.

The Yanmar Group combines human passion and ingenuity with limited resources to pursue a society where people and nature can coexist sustainably.
In the marine sector, we provide a wide range of solutions—including marine engines, pleasure boats and fishing boats (in Japan), and oceanic facilities—leveraging cutting-edge technologies to serve diverse maritime environments worldwide.
As part of our efforts to further advance the marine sector, Yanmar Holdings sponsored the world’s premier yacht race, the America’s Cup, held from August to October 2024. Then in November of that same year, Yanmar Holdings, Yanmar Corporation, and Yanmar Marine International Asia Co., Ltd. co-hosted the first-ever international Dragon Class yacht race on Lake Biwa: the BIWAKO DRAGON INVITATION 2024.

Held at Yanmar Sunset Marina in Moriyama City, Shiga Prefecture, the event brought together approximately 30 teams and 100 participants from Japan, Europe, Oceania, and Asia. The spirit of yacht racing—harnessing the power of nature, pushing boundaries, and continually testing human and technological limits—align closely with Yanmar’s mission to create new forms value and possibility.
Going forward, YANMAR will continue to contribute to the development of the next generation by supporting cultural enrichment and peoples challenges through marine sports.