為了美好的世界、社會和未來
培養人類的可能性

Our desire to “further enrich people's lives”

山岡孫吉,係Yanmar嘅創始人,喺一個小農村長大。佢開發咗一個緊湊型引擎,因為佢想減輕父母嘅農場工作負擔,令佢哋嘅工作更舒適噉執行。呢種充實人哋生活嘅慾望自從Yanmar創立以嚟就一直傳承落嚟,並成為咗佢嘅文化。我哋叫呢個HANASAKA。

“HANASAKA”, the foundation of Yanmar.

Yanmar's purpose is to create “A SUSTAINABLE FUTURE” through the realization of the four kinds of social abundance in the “FUTURE VISION”.
With “HANASAKA” as its foundation, various innovations are being created in our business activities, leading to the creation of new customer value. “HANASAKA” also supports our activities to nurture the next generation and foster culture, and is the driving force to realize “A SUSTAINABLE FUTURE” into the future.

The “HANASAKA” logo, which represents cherry blossoms, is made up of a combination of Yanmar's logo, “FLYING-Y”.
We believe in people's potential and encourage them to take on challenges.
And let their flowers of great possibilities bloom for the future. This is our wish, and newly designed by Kashiwa Sato.

HANASAKA將廣泛傳播以實現更美好的世界

HANASAKA係一個超越人同社會嘅活動,培養下一代嘅潛能,為人同未來帶來奇妙同靈感。我哋每個人嘅意識同行動將會創造一個廣大嘅運動,呢個運動將會由Yanmar傳播到社會,直至未來。

感恩為更美好的世界服務

呢啲係Yanmar自創立以來一直珍惜嘅說話。美麗嘅世界唔係指某個地方或者環境,而係指對人、大自然同事物嘅意識,同埋我哋不斷尋求創造一個更好嘅世界嘅意圖。

To preserve this beautiful world, we will continue to pass on the baton of possibility from person to person, generation to generation, past to future, recognizing the diversity of values, so that Yanmar's HANASAKA continues to grow into the desire of people to “make the future a better place”.

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